Shopify – the leading commerce platform is the perfect solution for building your own independent storefront. This is especially true when it comes to drop shipping. If you are a drop shipper, chances are your product cost is much higher and your operational costs are lower in comparison to wholesalers. With an enormous App Store of over 2000 apps from more than 1000 app developers, Shopify is eliminating the disadvantages and creating significant advantages in terms of sales, marketing, and store management for drop shipping businesses.
This article will highlight the top 11 essential apps that help you achieve eCommerce success. The list covers all aspects to build a profitable Shopify drop shipping store from product sourcing to sales, marketing and supporting tools. What’s more special is most of them can be automated, meaning that you can leverage the apps to make big money without working so hard.
Let’s get started.
First thing first, the #1 question that usually comes to your mind when you start your online business is ”What to sell?”. This is quite probably the hardest part of the path and the apps below are your key weapons to win the battle. Finding the right products to sell and automating the fulfillment and shipping, drop shipping gets a lot easier with these apps.
Oberlo allows you to easily import products from AliExpress or Oberlo Marketplace into your Shopify store and ship them directly to your customers – in just a few clicks. When a customer places an order, it will be automatically synced to Oberlo system, here they will take care all the rest from packaging to shipping the order. Inventory and prices are always up to date, so you never sell a product that’s out of stock or above your retail price.
Another type of drop shipping product resource is print on demand. Printful makes it easy to sell printed products on Shopify such as t-shirts, sweatshirts, tank tops, canvases, posters, …After you install Printful app, you need to choose the type of product, upload your design and publish them to your Shopify drop shipping store. When a customer places an order, it will be automatically sent to Printful so they will print the product using your design and ship it to your customer.
No matter how good your sales are, there is always room for improvement. Below are the top-rated apps on the Shopify app store that help you stand out from the crowd, foster higher conversions, greater sales, and increase customer engagement.
#3. Boost Sales
Upselling and cross-selling are proven techniques that can give you an immediate boost in sales. Especially with the drop-shipping model, when it costs you nothing to add additional correlating products to offer your customers. So basically, you can leverage these techniques at no risk. And Boost Sales is one of the best Shopify apps that helps to lift up conversions and sales by increasing order value per online shopper. Especially, it can automatically collect your sales data and generate offers which make customers more likely to purchase.
#4. Checkout Boost
Needless to say, an incentive drives action. Free shipping, free gift, and discount code are among the most effective types of incentive that you can employ to improve the checkout rate of your Shopify drop shipping store. With Checkout Boost, you can easily create a well-designed offer, like this.
One big plus of Checkout Boost is the social sharing feature. You can easily get tons of organic traffic from the app without spending a single penny on ads.
#5. Sales Pop
With more than 4,300 5-star reviews and almost 60,000 installs, Sales Pop is one of the most famous apps on Shopify app store. Why? Because it’s FREE and super effective to increase your conversions. Built with the concept of social proof, Sales Pop displays the recent sales on your store. When customers know what other people are buying on your store, it creates a positive influence and motivates them to buy your products. You can take advantage of the app by creating custom notifications if your store is still new and haven’t got many orders yet.
The heart of the success of a business lies in marketing. Not only does marketing heighten brand awareness but it also increases sales, grows businesses and engages customers. To help you save time and get the job done effectively, these are the top-notch marketing apps which effectively attract new customers, increase customer engagement and drive more traffic to your drop shipping stores.
Automation and personalization are the keywords for successful email marketing campaigns. Sending the same email content and the same product recommendation to your customers is lame because each of them has totally different preferences. However, preparing each email and manually sending them to your customers cause so many headaches and waste your time. That’s why Mailbot is your must-have app when it comes to email marketing, the app takes care of all these tasks for you with advanced segmentation and smart recommendation features. MailBot automatically generates different emails for every single customer based on their preferences – a higher level of personalization which will assure a much higher open rate and conversion rates for your campaigns.
#7. Plug in SEO
This might be the best app to improve your SEO and Google traffic. Once installed, Plug In SEO keeps you informed of the improvements you can make to rank your Shopify drop shipping store higher on Google. You’ll get simple instructions about how to fix any SEO shortages and mistakes found for free. But it requires a fixed-charge if you would like an expert to fix the issues.
#8. Social Media Marketing Automation
Being consistent on Social Media does not only help you stay connected with your customers but also drive traffic and sales for your online stores. This is especially important if you are running a drop shipping store when you can add hundred of new products to your store at a time. But the thing is, it is extremely time-consuming and the app from Around.io is an absolute solution for you. With this app, scheduling your social posts of product updates for a whole month can be solved in the matter of a few weeks. Product images and information are synced automatically to the app, also, you can even edit images or add a funny gif to increase the engagement of your posts. Social Media can not get easier, right?
Since customers are becoming savvy and their expectations are getting higher, it is more important than ever to render a delightful customer experience for your online store. The apps below add interactive features to your Shopify store, bring a unique customer experience and make your store stand out from the crowd. What’s more awesome is all of them are FREE. Check them out!
#9. Countdown Cart
Countdown Cart is the only app you need to create a strong sense of urgency and scarcity for your Shopify drop shipping store. Believe or not, Countdown Cart is FREE and contains multiple features that you have to pay if you use other apps – too good to be true. With Countdown Timer, Stock Countdown and Social Proof, the app helps to persuade customers that the time to buy is NOW before it’s too late.
#10. Quick Facebook Chat
Facebook is among the most popular social channels, so why not leverage your Facebook business account and use it as one of the communication points with customers. Quick Facebook Chat embeds a nice chat box into your store which allows you to chat with your customers’ personal Facebook profiles, not just anonymous visitors. So you can personalize the conversation for each of them. It’s never easier to build trust and establish the relationship with your customers like between real people.
#11. Mobile Converter
Accounting for more than 50% of eCommerce traffic, mobile is growing significantly and soon it will become the dominant platform. Whether you are owning a Shopify drop shipping store or a traditional online store, it’s more important than ever to optimize your mobile web experience. That’s why Mobile Web Boost is a must-install app. The app helps to set a fixed Add-to-Cart bar on the top or bottom of the mobile screen and display your product images in a full-screen slide. These features eliminate the disadvantages of the small screen and increase sales by simplifying site navigation. Mobile Web Boost is a powerful solution for you to satisfy the mobile customers and boost up your mobile conversions.
Own your own business while traveling the world – Isn’t this your dream?
Well, with a sound preparation and the right tools, you can rule the drop shipping world and have the lifestyle you want the most. Hope this blog post will be a stepping stone on your path to becoming a successful drop shipping store owner.
Move your ass and take action right now.